A splash of colour, easy listening music, great coffee and food that's exactly the experience you get at the Crepe Myrtle in Stroud. Situated at 63 Cowper Street (The Bucketts Way) Stroud between the historic Court House- Museum and picturesque Post Office, this quaint coffee shop is a must stop on your travels.
The Think Team went on the journey with the owners Judy and Kerry in the building of this spectacular shop.
Collaborating with the Myrtle team, this stunning brand concept came to life.
Judy loves colour so pinks, purple, greens were combined against pure white to create a fresh vibrant feel.
Once we had the logo we were able to design business cards, booklets, pamphlets, email signatures, signs, menus anything and everything they required.
Of course you cannot have a premises without signage! Each sign was custom designed just for the Crepe Myrtle from the billboards to the toilet doors even the welcome mat
Out team were delighted to be working with such stunning artworks and manipulating them into masterpieces decorating walls inside and out in various techniques
All around the shop there are beautiful images and artworks. At the back entrance of the building we created this stunning effect by installing a fake wall, continuing the image over the doors and windows made the image flow into the shop. 3D canvases were placed on top of the stunning pink horizon to create depth and contrast
Custom made canvases
Inside the walls are adorned with canvases we printed and custom manufactured in house
The Crepe Myrtle produce their own jams, spreads, biscuits, sweets and dressing, so of course these had to be labelled as well. Along with stationary, menus and signage.
So we had to design and adapt the logo for more creative branding badges.
Photography shoots were organised to capture the Crepe Myrtle Kitchen's unique flavours and authenticity. Each room were shot along with retail therapy room, the inside and outside of the premises, food, produce, and individual
Another service we had to offer the Crepe Myrtle was to build a website and set up all their social media platforms